In today’s digital world, clients (and prospective clients) are bombarded with information. Everywhere they go, their senses are assaulted by advertisers and the media in an effort to gain and sustain their attention. With so much at stake, it’s easy to see the importance of good digital marketing and branding!
At Capital, business machines have been our passion since 1939. We have always understood the importance of making sure a great staff has great printers and scanners to help them get their work done, and we take a lot of pride in partnering with our clients to make sure their office equipment is always on the cutting edge. We carry the full line of Kyocera Multi-Function Products (MFPs), and will always be happy to schedule a free consultation to help you find the perfect MFPs for your business.
Small business has always depended on the ability to do more with less, and effective communication from top to bottom. Everyone wears many hats in a small office, and everyone needs to be able to deal with current information in real time. If there are bottlenecks, communications breakdowns, or unnecessary duplication of tasks, it can really chip away at a business’ profitability. Most businesses are already operating at historically tight profit margins with skeleton crews, and you can’t afford to let your guard down if you intend to stay in business.
The American workplace continues to change and evolve, and the key to staying competitive is making sure you’re ready for the changes. There’s no such thing as a company too big to fail, and even the oldest and most successful companies understand the importance of responding quickly to a volatile market.
Since the Covid pandemic started, small businesses have been forced to do more with less. Businesses have been forced to operate with skeleton crews, and an increasing amount of the workforce is now working from home. Time will tell if we have officially settled into “the new normal” so often discussed in the early stages of this global health crisis.